How Promo Products Can Make a Lasting Impression
Feb 23
How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...
Continue Reading5 Healthy Tips for Business Trips
Feb 1
So, you're traveling for work again. There are only 365 days in the year, can you recall how many days you've been on the road? It doesn't matter if you are traveling internationally to Hong Kong,...
Continue ReadingThe Power of Promo: Why People Love Freebies
Dec 11, 2025
Getting free items can feel like winning the lottery. Whether it's a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something for ...
Continue ReadingThe Best Apps For Organization
Sep 28, 2025
For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year - especially in an increasingly digital age where social media, a million calendar reminders...
Continue Reading6 Things You're Missing Out on by Not Using Promotional Products
Jul 31, 2025
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...
Continue ReadingThe Power of Perceived Value
Feb 17, 2025
In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...
Continue ReadingHow to Work Smarter, Not Harder
Jan 12, 2025
Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're sti...
Continue ReadingLanyards: Everything You Need to Know
Jul 16, 2024
When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different ...
Continue Reading5 Invaluable Marketing Books to Help Grow Your Brand
Jun 24, 2024
In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...
Continue Reading6 Helpful Tips to Address Unhappy Customers
Apr 12, 2024
It's the moment you dread. The phone call you don't want to pick up. The review you're scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming and humiliatin...
Continue ReadingDecoration Methods, Simplified: Part II
Feb 14, 2024
In our recent post Decoration Methods, Simplified: Part I, we introduced you to several different types of decoration methods for promotional products. Because there are SO many options, now we're ...
Continue ReadingAdvice for Getting the Most Out of a Business Trip
Feb 6, 2024
Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of busine...
Continue Reading9 Useful Apps for Sales & Marketing Professionals
Aug 28, 2023
Your phone's ringing off the hook. You've got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how you're ever...
Continue ReadingGraphic Design Terms Everyone Should Know
Jul 15, 2023
It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save y...
Continue ReadingYour Graphic & Web Design Cheat Sheet
Jun 15, 2023
The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we've put together a cheat sheet with answers to some of the top graphic de...
Continue ReadingThe History of Promotional Products
Mar 13, 2023
If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...
Continue ReadingWhat’s Up With Unboxing Videos? The Trend You Must Try
Mar 5, 2023
We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...
Continue Reading6 Benefits of Customer Loyalty Programs
Feb 19, 2023
Everybody loves getting new business - it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into generating...
Continue ReadingHow One Hour Can Determine Your Success
Jan 29, 2023
After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ...
Continue ReadingThe Secrets to Attracting Ideal Customers
Jan 22, 2023
You put together the business plan, signed the lease, designed an informative website and...*crickets*. It can be pretty discouraging when you put in the effort, but you're not attracting your id...
Continue ReadingProduct Safety: What You Need to Know
Jan 8, 2023
No matter what they're purchasing, no one wants their products to be unsafe - it's a no-brainer! In the United States, there are several different product safety regulations that promotional produc...
Continue ReadingSustainability & Environmental Responsibility: Why it Matters
Oct 18, 2022
As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...
Continue ReadingYour Guide to Promotional Shirts
Aug 19, 2022
If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...
Continue ReadingHow to Protect Your Business From Hackers
Jul 6, 2022
Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluab...
Continue Reading6 Books That Every Business Owner Should Read
Jun 6, 2022
As business owners, it's crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it's als...
Continue ReadingImprint Everything: A Guide to Printing Methods
May 30, 2022
Once you've found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decorati...
Continue ReadingGiving Back: The Importance of Corporate Social Responsibility
Apr 15, 2022
Whether you're putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a better ...
Continue ReadingUsing Customer Profiles to Find the Perfect Promo Products
Apr 1, 2022
When business owners are asked about the customers they serve, many times, their response is: "Well, we serve everyone..." If a company served everyone, it would be impossible to build a successfu...
Continue ReadingGraphic Design Terms Everyone Should Know
Mar 10, 2022
It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...
Continue ReadingHow to Make Rush Orders Less Stressful
Feb 16, 2022
Whether you just found out you need products for an event soon, or someone forgot to place an order, sometimes rush orders just happen. And that's okay! Getting your order in last minute doesn't me...
Continue ReadingHow to Choose Uniforms the Whole Team Will Love
Jan 18, 2022
If you've been in the workforce for a couple of years, you've probably had to wear a company uniform at one point or another! Across all industries, trades, and professions, uniforms are common - t...
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